Privacy Policy

IRONS EMPIRE L.L.C — Dubai, United Arab Emirates — https://www.ironsempire.co.uk

This Privacy Policy explains how IRONS EMPIRE L.L.C (“we”, “us”, “our”, or “Irons Empire”), a company registered in the Maydan Free Zone, Dubai, United Arab Emirates, and operating globally, collects, uses, stores, and shares the personal information you provide to us, including the information you submit through our appointment-booking form and contact form. By submitting a form or booking an appointment, and where indicated by ticking the relevant consent box, you agree to the practices described in this policy.

1. Who We Are

The data controller responsible for your personal information is IRONS EMPIRE L.L.C, a company registered in the Maydan Free Zone, Dubai, United Arab Emirates, contactable at hello@ironsempire.com. We operate internationally and work with clients in the United Kingdom, the United Arab Emirates, and worldwide. If you have any questions about this policy or how we handle your data, please contact us at that address.

2. Information We Collect

When you use our forms or book an appointment, we may collect:

  • Identity and contact details — such as your name, email address, phone number, and company name.

  • Appointment details — such as preferred dates, times, and information about your enquiry or requirements.

  • Business information — details you choose to share about your business during an enquiry or engagement.

  • Technical and usage data — such as your IP address, browser type, and how you interact with our website, collected automatically through cookies and similar technologies.

3. How We Use Your Information

We use the information you provide for the following purposes:

  • To respond to your enquiry, arrange and manage your appointment, and provide the services you have requested.

  • To send you marketing communications — including emails, offers, updates, and promotional material — where you have given us consent to do so.

  • For advertising and audience-building — including sharing your contact information with advertising platforms such as Meta (Facebook and Instagram) and Google to deliver ads to you and to create “custom audiences” and “lookalike audiences” of people with similar characteristics — where you have given us consent to do so.

  • To improve our website, services, and marketing, and to keep records and meet our legal and regulatory obligations.

4. Marketing and Advertising Consent

We will only use your information for marketing and advertising purposes (including email marketing and the creation of custom and lookalike audiences on platforms such as Meta and Google) where you have given us specific, separate consent by ticking the dedicated marketing-consent box on our forms. This consent is separate from your agreement to this Privacy Policy.

You can withdraw your consent at any time, at no cost, by emailing hello@ironsempire.com or using the “unsubscribe” link in any marketing email. Withdrawing consent will not affect the lawfulness of any processing carried out before you withdrew it.

Where we share your information with advertising platforms to build audiences, those platforms process the data under their own terms and privacy policies. We share only what is necessary for this purpose, and we do not sell your personal information.

5. Confidentiality of Your Business Information

Any information you share with us about your business during an enquiry or engagement is treated as confidential and held securely by Irons Empire. We will not disclose your confidential business information to third parties except where necessary to provide our services to you, where required by law, or where you have given us permission. This confidentiality commitment is separate from, and does not limit, the contact-data sharing described in Section 4 for advertising purposes where you have consented.

6. Legal Basis for Processing

Depending on the activity, we rely on the following legal bases under applicable data protection law:

  • Consent — for sending marketing communications and for sharing your data with advertising platforms to build audiences.

  • Performance of a contract — to deliver the services or appointment you have requested.

  • Legitimate interests — to operate, improve, and secure our business and website, where not overridden by your rights.

  • Legal obligation — where we are required to process your data to comply with the law.

7. How Long We Keep Your Information

We keep your personal information only for as long as necessary for the purposes set out in this policy, or for as long as you remain subscribed to our marketing, after which it is securely deleted or anonymised. If you withdraw marketing consent, we will remove you from our marketing and advertising audiences promptly.

8. International Data Transfers

We are based in Dubai, United Arab Emirates, and operate globally. Your personal information will be processed in the UAE and may be transferred to and processed in other countries, including by the service providers and advertising platforms we use (such as Meta and Google), which may operate in the UK, the EU, the United States, and elsewhere. Where we transfer personal information out of the UK or the European Economic Area, we take steps to ensure it is protected by appropriate safeguards as required by applicable data protection law. By providing your information and consenting where indicated, you acknowledge that your data may be processed internationally as described.

9. Your Rights

Subject to applicable law, you have the right to: access the personal information we hold about you; request correction or deletion of it; object to or restrict our processing; withdraw consent at any time; and request a copy of your data in a portable format. To exercise any of these rights, email hello@ironsempire.com. You also have the right to lodge a complaint with the relevant data protection authority.

10. Cookies and Tracking

Our website uses cookies and similar technologies, including advertising and analytics pixels (such as the Meta Pixel and Google tags), to measure performance and support our marketing. You can manage your cookie preferences through your browser settings or the cookie banner we provide.

11. Governing Law

This Privacy Policy and our processing of your personal information are governed by the data protection laws of the United Arab Emirates, including Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data, together with the rules applicable to the Maydan Free Zone. Where you are located in the United Kingdom or the European Economic Area, we also handle your personal information in accordance with the UK GDPR and EU GDPR respectively, and the rights described in this policy apply to you accordingly.

12. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website, with the “Last updated” date revised accordingly.

13. Contact Us

For any questions, requests, or concerns about this policy or your personal information, contact us at hello@ironsempire.com.